Okay, so, I’ve been seeing all this buzz online about Chanel getting a new creative director. You know, the usual internet drama. Some sources say that Virginie Viard wasn’t a great designer. She had spent her entire career, about 30 years, helping the workrooms interpret Lagerfeld’s sketches. And it got me thinking, maybe I should look into this a bit more. I mean, Chanel? That’s a big deal, right?

So, I started digging. First, I jumped onto the usual search engines, typing in “Chanel creative director” and all that jazz. I found a bunch of articles, some saying Matthieu Blazy, the guy from Bottega Veneta, is taking over. Others were like, “From 2025, Blazy will oversee Chanel’s haute couture.” Confusing, right? It’s like everyone’s got a different story.
I scrolled through a ton of these articles, trying to piece it all together. It seems like this Blazy guy has been at Bottega Veneta for three years, and now he’s making the leap to Chanel. Apparently, it’s been six months since Virginie Viard left, and they’ve had two collections without a main designer, just the studio team keeping things afloat. They talked about Coco Chanel’s style is characterized by simplicity, elegance, and audacity. It sounds like he’s a big shot.
Then, I decided to check out social media, you know, to see what the “real” people are saying. Lots of excited chatter, some people are even calling it “Bonjour, new Chanel!” It’s all very dramatic. There are also some saying, “Chanel picks Matthieu Blazy as creative director,” which made me laugh a bit.
After a few hours of this, I felt like I had a decent grasp of the situation. So, here’s the gist of it:
- Matthieu Blazy is, in fact, the new creative director of Chanel.
- He’s coming over from Bottega Veneta, where he was for three years.
- Chanel’s been without a creative director for about six months since Virginie Viard left.
- People seem pretty stoked about it.
I realized that this whole thing is a pretty big deal in the fashion world. I mean, Chanel is iconic. And this Blazy guy must be talented if he’s stepping into such big shoes. It’ll be interesting to see what he does with the brand. Will he keep it classic, or shake things up? Who knows! Fashion, am I right?
Anyway, that’s my little deep dive into the Chanel creative director drama. It was a fun way to kill a few hours, and I learned a bit about the fashion world. Now, I’m kind of curious to see what Blazy’s first collection will look like. Maybe I’ll become a fashionista after all! Just kidding… unless?
What do you guys think of this?
Let me know in the comments if you’ve been following this, or if you have any hot takes on the whole situation. I’m all ears!